Commercial & Sales

Commercial leaders with a head for numbers and a feel for the market.

The strongest commercial leaders combine analytical rigour with commercial instinct. They understand the economics of a business, interrogate the numbers, analyse markets and competitive dynamics, and turn that understanding into decisions that drive growth.

Hunter-Miller conducts retained searches for senior commercial and sales leaders across sectors and ownership models. We are particularly experienced in finding commercially astute, intellectually curious leaders who can make sense of complexity, identify opportunities and turn a difficult commercial problem into a clear course of action.

A person is reviewing a printed report with various charts and graphs, including line, pie, and bar graphs, on a wooden table with three glasses of water nearby.

Typical roles we fill


  • Commercial & Strategy

    Commercial Director · Chief Commercial Officer · Commercial Strategy Director · Commercial Marketing Director

  • Sales & Growth

    Sales Director · Sales & Marketing Director · Business Development Director

  • Category, Pricing & Proposition

    Category Director · Pricing Director · Pricing & Underwriting Director · Proposition Director

Commercial leadership looks different in every business.

We've found senior commercial leaders for listed companies, PE-backed businesses, privately and family-owned companies, entrepreneurial growth businesses and international groups. The commercial challenge of a high-growth business can be very different from that of an established corporate, even when the job title is identical.

Two people analyzing a stock chart on a whiteboard, with one pointing and the other holding a gold pen, during a finance review.
Two people analyzing a stock chart on a whiteboard, with one pointing and the other holding a gold pen, during a finance review.

Notable Appointments

Person using a laptop computer

We know how to recognise commercial intelligence.

Our clients often come to us because they trust us to recognise the combination of analytical ability, commercial judgement and curiosity that makes an exceptional leader.
The people who really stand out to us have a spark: they're curious, energetic and exciting to talk to, and they make other people want to work with them.

We look for people who can understand a market quickly, interrogate the numbers, spot opportunities others have missed and make sound commercial judgements, sometimes in an environment they haven't worked in before.

The best candidate isn't always the person with the most obvious sector experience. Sometimes it's the person who can see the problem differently.

Have an important appointment to make?

A person with a pen in hand is pressing a sticky note on a desk with office supplies, a laptop, a tablet, and a coffee cup nearby.
A person with a pen in hand is pressing a sticky note on a desk with office supplies, a laptop, a tablet, and a coffee cup nearby.