New CMO at Gü Puds from Avon, Cadbury's and Coca-Cola

Anthony Wells has joined indulgent desserts business Gü Puds as CMO.

Having begun his career in retail with Marks & Spencer, Anthony then moved into marketing, joining Coca-Cola and then Cadbury. He has held a number of senior global positions across marketing, strategy and digital, and joins Gü Puds from Avon, where he was VP Global Commercial Marketing.

Well done Anthony!